Leede Research has been helping healthcare providers document the value of their marketing investments since 1987.  Leede responded to the need for healthcare marketers to understand the value of their marketing investments from a non-financial perspective.  ADAM can help measure shifts in mind share before they become shifts in market share.  Information is power and ADAM has a proven track record of providing marketing and management decision-making information that tracks everything from paid advertising, to PR, to open houses.  Leede can help you improve marketing effectiveness and measure competitive impact.